After our last post, we explained how to use Twitter & Facebook in combination with your Flogs calendar and how to benefit from it. We asked a few of our partners to promote their calendars on Facebook & Twitter. Take a look at the screenshots below how MotoGP promoted their digital calendar on Facebook and see what the responses were.

The results were amazing! Compared to a normal day, the subscribers on these specific calendars were huge.

Let the graphics speak for itself.

This graphic of MotoGP shows a huge conversion on the calendar from the moment they placed a wallpost on Facebook (March 8).

This graphic shows a huge conversion on the calendar by placing a post on Twitter.

As you can see the effects of Social Media are clearly a boost for subscribers to your digital calendar. A simple and low cost method to engage with your fans.

• Results:
  • A boost of subscribers on these specific calendars are 600% more than average
  • The combination of postings by several clients as well on Facebook as on Twitter was very successfull
  • Shares & retweets from fans around the world
  • Fans can react and engage directly on your message
  • A conversion of 1% of all likes & retweets

• What was the effort the clients had to make?
  • 1 Facebook wall post on their Facebook pages
  • 1 tweet on their Twitter channel
  • A sense of timing (just before a match or during half time)

For more information about Real Madrid and how they used Facebook and Twitter see: http://bit.ly/bAeJ8p

PS: Have you seen this interesting video about Facebook? http://ti.me/eXMVk3

Tags: facebook, flogs, Flogs.com, MotoGP, Real madrid, Social Media, Tottenham Hotspur, Twitter

This entry was posted on Wednesday, April 6th, 2011 at 3:54 pm and is filed under Social Media, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.